I am really excited about this new look to my blog. People say buying cool tennis shoes and cute workout clothes motivates women to go to the gym. This new look is motivation for me to write more. This new look gave me something else I haven't felt in awhile. I got a nerd rush. I know it sounds weird, but my fellow public relations/marketing professionals will know what I'm talking about.
I worked with a Michelle Dewitt, freelance graphic designer, to get the logo right. The process we used to get to the final product was not a formulated one, but it was a process. I had an idea of what I wanted, but I didn't have it pictured in my brain. I truly wanted Michelle to use her genius creative mind.
I have worked with clients for years, so I understand that creative freedom is limited when you are pleasing someone else -- limited but not impossible. Here are the stages of the logo.
This is when the rush hit me. Her creativity and my vision collided! I'm such a nerd, but it's so fun.
Now more fun begins. More writing. More photos. More life.